Untukmu Para Pengunjung

I have decided to try my hand at video blogging. I am planning to keep the episodes bite size at under 2 minutes and they will act to complement my written post that I currently write. Positive and negative feedback would be greatly appreciated.

Introduction to Adspace Pioneers Vlog


Batman vs. Captain Planet (Social Objects as Relationship Builders)

-Check out Episode 70 on Marketing Today Podcast where I talk in detail about Public Assembly with Peter Wagstaff and Cori Hodge.
-Here is Linda and Ceri's site Public Assembly

Really exciting change is happening in my life at the moment, I have decided to move on from Naked Communcations and Monash University to embark on a really exciting project. I will reveal more when I can.

However I just thought it would be a great opportunity for me to thank the people who have helped me to get to where I am today. I will be indebt to you for providing me such great value/lessons/opportunities in my life.

I really hope that I can show you, that the time that you gave me was not wasted and that you can see that you made a valuable impact on someones life.

Thank you to the following people

Naked Communications
Mat Baxter – Was able to recognize my talent
Adam Ferrier – The reason I started at Naked
Mat Topfer – A great boss and role model

Monash University
Peter Wagstaff – Gave me confidence in my knowledge, helped me make the right decision
Cori Hodge – I will always be his protégé
Irene Powell – Helped me produce a great thesis
Emily Greco – Student Rep Camps helped me with great personal development
Marcus Phipps – PHD Workout mate (Mind and Body)
Zac Martin – Helped take me to the next level
Hunter Simmons – Pushed me to be better than the average
Natalie Khoo – Gave me my first big break as Editor

Outside
Jeremy Smart – Number 1 Work Mentor
Scott Drummond – Gave me a great opportunity with Marketing Magazine
Katie Cincotta – Best god damn journalist friend ever
Laurel and Gavin – Although they don’t know it yet, they provided great Australian blogging role models
Faris Yakob – First blog I real religiously
Sheryl Allen – You showed me to follow my passion
Susie Cole – Made me make my own opportunities
Mr. Wallace – Made me love maths

Cori Hodge put me onto the recent backlash over Erin McNaught endorsements of Cockatoo Ridge. With the taglines of the outdoor campaigns being 'She loves a Cockatoo' Are consumers becoming to senstive torwards advertising?

Cockatoo Ridge is the name of the brand, it is the centre of their identity. What else are they meant to do?

I say good on them for getting the free publicity for the campaign and I think this whole debacle just stregthens the brand personality of being naughty and cheeky brand.